Planning Your Website

There are a number of questions you will need to consider as you plan your web site.

What is the purpose of your site? The first thing to decide in designing a web site is what you want the web site to accomplish for you. If you are planning to use the site to promote your business, you need to consider how you will promote the site. It is not necessarily true that if you build it they will come. There are literally millions of sites on the web, and if you want your potential customers to visit your site you must advertise the site. Listing your site with the search engines is important, but you will also want to put your web site address on your business cards and letter head and in other advertising.

What information do you want to present? The next thing is to consider what information you want to present to your visitors. You want your site to be interesting. You want it to change from time to time so that people will continue to visit your site. If you are using your site to promote your business, you want your visitors to either call or email you for additional information and hopefully a sale so you will want to include a feedback form.

Designing the site. Once you have determined the purpose of your site and what information you want it to present, we can begin to design the site itself. Web sites come in all sizes, from a one page site to a site with many pages. The size of your site will depend on both the purpose of the site and your budget. You can start with a small site and allow it to grow as your business grows.

Examples. See our Portfolio for examples of web sites developed by Dexter Creations.

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Margaret Dexter is the founder and owner of DexterCreations.com. Contact Margaret today and let her assist you in developing your own web site.